Social media marketing: How to improve marketing effectiveness at the lowest cost

Social media marketing: How to improve marketing effectiveness at the lowest cost

Blog Article

Social media marketing is a digital marketing strategy. Companies or brands create, share and promote content through social media such as Facebook , Instagram , YouTube, Linkedin, Google+, etc., and interact with target audiences and build brand presence to achieve marketing and business goals. Benefits of Social Media Promotion In today’s age, many people use social media to explore and get to know new brands.

Therefore, posting valuable content or advertising on these platforms can effectively showcase your brand and introduce it to a wider audience, thereby increasing brand awareness. In addition, brands can build deeper brand Belgium Phone Number List recognition by communicating their unique value proposition and brand story through social media activities. This helps to stand out in a competitive market and leave a lasting impression on potential customers.



For example: In 2020, Heineken Malaysia established its first online sales campaign to help businesses and the bar industry, which had Cell Phone Number Listing suffered a huge impact during the epidemic, survive the difficulties. They promoted their "Raise Our Bars" and "Save Our Street Food" action plans through video ads on Facebook and Instagram, and attracted widespread attention on social media. During the event, they successfully sold 28,800 coupons with a coupon redemption rate of up to 91%, successfully driving online potential customers to consume offline.

 

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